Pete Judo podcast - How to start a career in Behavioural Science (and as a YouTuber)

Pete Judo podcast - How to start a career in Behavioural Science (and as a YouTuber)

Peter Judodihardjo is the creator behind the popular Behavioral Science YouTube channel, Pete Judo.

Pete’s vibe is enthusiastic and energetic explanations of key concepts in Behavioural Economics and psychology,

He’s already attracted thousands of subscribers in the short time since he started the channel, with his speciality being the science of Habits and making behaviour change stick! Extremely useful stuff to know!

So it’s true to say that Pete is fast becoming an influencer in the behavioural science field.

And, it doesn't stop there.

During the week, Pete is now a behavioural science practitioner at Ogilvy's Behavioural Science Practice, Ogilvy Change, founded by the totally amazing, Rory Sutherland.

Pete Judo Podcast - How to start a career in Behavioural Science

In this podcast, Pete talks about:

  1. What first piqued his interest in Behavioural Science

  2. Why he started the Pete Judo YouTube channel?

  3. Highs and lows of having a YT channel

  4. Favourite Behavioural Science book

  5. Fave Behavioural Science podcast

  6. How he first started his career in Behavioural Science

  7. What a Behavioural Scientist in Ogilvy Change gets up to every day

  8. Advice for someone who is super interested in Behavioural Science and would love to get into the industry

  9. And the killer question at the end, as always :)

Click the image below to listen on Spotify or go here for Apple Podcasts version.

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