Storytelling is the best way to gain attention and massive impact for your company. Learn the number 1 rule of storytelling through a great story
All tagged Storytelling techniques
Pixar Shorts: A Masterclass in Storytelling
How keeping the key emotion in mind is Pixar’s secret storytelling weapon.
The End Goal
What message do you want your story to leave?
The Curiosity Gap
Why the ‘cliffhanger’ in a story is just so irresistible.
Storyboarding
A tried and tested technique invented by Disney in the 1930s.
Chekhov's Gun
If it has no dramatic significance then it shouldn’t be there.
Your Audience
Your audience are the most important part of a story. Ignore them at your peril.
What is a story?
What exactly do we mean by the word ‘story’?
Our Top 5 Books About Storytelling
Keen to learn more about the art of storytelling? Try these books.