How keeping the key emotion in mind is Pixar’s secret storytelling weapon.
All tagged Pixar
How can a company remain creative as it grows?
As companies develop, increasing levels of bureaucracy threaten creativity.
Accidental Inventions - The Slinky
How a spring originally designed for ships became a popular selling children’s toy.
Make me care
We can’t be emotionally invested in a story if we don’t care.
Do Something Unexpected
Our brains are wired for novelty and surprise. How can this be used to make stories more memorable?
PIXAR's 22 Rules of Storytelling
A helpful list for becoming a better storyteller from the world’s animation experts.