We've all been there. You set out with the best intentions – perhaps planning to walk each morning…
All tagged Behaviour Change
Review of Humanizing Rules by Christian Hunt
42courses had the pleasure of crossing paths with the brilliant mind of Christian Hunt at Ogilvy’s Nudgestock festival. We couldn't resist diving into his gem of a book, Humanizing Rules: Bringing Behavioural Science to Ethics and Compliance…
When to Quit with Annie Duke
As the great Kenny Rogers said you’ve got to know when to hold them and know when to fold them.
How to make your kids motivated
The surprising answer depends on the type of praise you give
What is the ‘Fresh Start Effect’?
How ‘temporal landmarks’ can help drive behaviour change.
Podcast: Luca Dellanna on 'The Control Heuristic' and the Future of Education
In case you missed it, here’s our podcast with Luca Dellanna (author of The Control Heuristic, ex-automotive engineer and owner of some major Big Brain Energy) - covering aspects of his book and the drawbacks of universities and where education is going wrong.
How design can save lives
Replacing pill bottles with blister packs to reduce overdoses.
5 Questions with Richard Shotton on Behavioural Science
We sit down with the best-selling author of The Choice Factory to learn about applying behavioural science to marketing.
The easiest way to break a bad habit
How our environment determines our behaviour.
Why You Should Choose Your Friends Wisely
Better those that life you up, than those that drag you down.
The FBI’s Behavioural Change Stairway Model
Keen to become a better negotiator? Then follow these five steps.