Our Biomimicry Course Is Now Live!
““There is no better designer than nature.””
Are you ready to learn how nature can help you generate breakthrough ideas?
We're thrilled to announce the launch of our new course, Biomimicry: How You Can Innovate Like Nature.
It was made in collaboration with and is certified by the Biomimicry Innovation Lab, led by founder Richard James MacCowan.
Richard first explored biomimicry in the early 1990s and formed the innovative company to tackle some of the industry’s most complex environmental and socio-economic problems.
Whether you are a creative professional seeking inspiration for new ideas, a member of an organisation looking for a competitive advantage or a business owner looking to find better ways to innovate, this course is for you.
Through a series of fascinating stories and real-world examples, it will equip you with the knowledge and practical tools to innovate like nature and generate brilliant ideas.
Why Does Biomimicry Matter?
We’re all looking for simple answers in a world that’s becoming increasingly complex.
Here, ‘biomimicry’ offers us a lifeline.
This word comes from the Greek ‘bios’ meaning ‘life’ and ‘mīmēsis’ meaning ‘imitation.’ It’s all about applying nature’s genius to solve our modern-day problems.
It’s a way of thinking about solutions by taking inspiration from the natural world.
So why should you learn about this topic?
Because nature offers us some of the most innovative, effective, and transformative answers to various problems.
With billions of years of evolution across an estimated 8.7 million species, nature has created the ultimate R&D lab and offers us some strategies that have passed many survival-of-the-fittest tests.
You might be wondering how these ‘solutions’ solve modern problems. So, from spider silk-inspired textiles to desert-beetle greenhouses, this course will take you through dozens of case studies to show you how nature’s lessons can apply to any industry.
No matter what your field of work is, you can benefit from biomimicry. Think of it as a new tool in your armoury for creative problem-solving and innovation.
What Does Our Biomimicry Course Cover?
The course comprises 8 chapters and 32 lessons, each packed with practical tips and techniques you can apply immediately.
You will also gain access to a treasure trove of case studies packed full of juicy insights and illuminating inspiration.
On your journey, you will learn about the following and more:
1. An Introduction to Biomimicry
This chapter gives you an overview of biomimicry. What it’s all about and why it matters.
2. How To Use Biomimicry
What is the process of using biomimicry to solve complex problems? This chapter explores the different ways of thinking to find bio-inspired solutions.
3. Substance
This chapter examines how different substances in nature can inspire our designs. How do organisms use materials to achieve their goals? What can we learn from this?
4. Structure
Plants, animals, and fungi exist in structures that give them strength, flexibility, stability, or mobility without using a lot of substances. How might we apply these insights?
5. Energy
This chapter explores how nature uses energy and various techniques from the natural world that can help improve how we generate and use energy.
6. Information
Nature carries and communicates information in different ways. We look closely at these ingenious methods to inspire our information age.
7. Space
In this chapter, we look at how different life forms move through space. From dinosaurs to amoebas, we can learn techniques to improve our current designs.
8. Time
Time changes everything, and we can learn much from how nature takes advantage of changes over time.
What’s The Course Format?
We understand your time is valuable, so we have designed the course to be flexible, accessible and, most importantly, enjoyable.
Each course plays like a game, mixing videos, real-world case studies, images, links and stories to create an unforgettable learning experience.
You can learn at your own pace, and we provide a recommended list of resources if you want to further your learning journey.
Who Will You Learn From?
Biomimicry Innovation Lab, led by founder Richard James MacCowan, who first explored biomimicry in the early 1990s, formed the innovative company to tackle some of the industry’s most complex environmental and socio-economic problems.
You’ll learn from industry experts who have successfully applied biomimicry to innovative products.
Do You Get A Certificate At The End?
After passing the course, you will receive a certificate from Biomimicry Innovation Lab that you can share on your LinkedIn profile or print out and proudly hang on your wall at home.
The course is also CPD-certified for those who wish to add it to their CPD log.
Join the many others learning how to make great advertising by enrolling in our Biomimicry course today.
P.S. As a reward for reading this far, use the code natureislit at checkout for 15% off. 🎉
